Instagram Stories are enjoying greater success than their Facebook counterparts, but a cross-posting feature is coming to both platforms.
Starting from the United States, some users are experimenting the ability to publish their Instagram Stories on Facebook too, but not the opposite. It seems that the first tests began in August, but only a few days ago the functionality would appear to be partially active.
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The arrival of the cross-posting function in our markets could therefore arrive soon, and although it is unilateral, from Instagram to Facebook, according to what was reported TechCrunch From internal sources it cannot be ruled out that in the future a tool may be developed that would allow the opposite to be done.
Instagram Stories can count on over 250 million daily users, even surpassing the counterpart created even before by Snapchat. The poor success of Stories on Facebook could be a deterrent for the creation of a cross-posting function to Instagram, so let's not expect anything in the short term.
