The digitalization process of the Campania organized distribution continues:
ReStore, a leading company in the creation of eCommerce platforms for GDO and DO, launches the innovative App NonPesa.it, dedicated to Ischia Supermercati (DOK group), a protagonist in the grocery sector in southern Italy. The shopping experience, already just a click away thanks to the eCommerce site NonPesa.it – online since May 2017 – becomes even smarter and more user-friendly.
The features of the service
Shopping online has never been so easy: the intuitive interface of the App created by ReStore allows you to access the Click & Collect service, selecting products directly from your smartphone at any time of the day and wherever you are, subsequently choosing whether to collect them in store or receive them free of charge at home. The service is carried out in the Flegrean islands of Ischia and
Procida, in the city of Naples and throughout the province as well as in numerous ports in the hinterland of Campania, allowing customers to easily refuel their boats during the summer.
The App, available on Google Play (Android) and Apple Store (iOS) is equipped with an innovative search engine – able to work by synonyms and recognize typing errors – that supports users by making the selection process simple and fast. Once downloaded, it keeps part of the data in memory, allowing saving time, battery and internet traffic.
“We took up the challenge of developing an App that would make the shopping experience even simpler and more immediate for all consumers,” says Barbara Labate, CEO of ReStore. “We are working to respond to the needs of our partner Dok Group, to retain its customers and attract new ones with increasingly smart and innovative solutions. The NonPesa.it website has achieved decidedly excellent results in these two years.
positive and the choice to create a connected App goes in the direction of continuity and acceleration of this process".
“The excellent results of the online grocery site from 2017 to today are the basis for the choice to continue on this path of ever greater digitalization of our services” explains the management of Ischia Supermercati DOK. “2019 opened with positive results that reflect the already excellent numbers of 2018, increased compared to 2017 in terms of online turnover, number of users and average receipt. Focusing on the development of an additional digital tool seemed an obvious choice that we are sure will prove rewarding”.
EDITORIAL TEAM
Choose the social channel you want to subscribe to