The patron of the “Penisola Sorrentina” Award presents the objectives of the 2021 agenda: digitalization, photography, enhancement of villages.
The year 2020 comes to an end. A horrible year for all sectors due to the Covid pandemic, even more so for the world of culture and live entertainment. Despite a thousand difficulties, the “Penisola Sorrentina Arturo Esposito” Award” managed to celebrate 25 years of activity in Sorrento, in collaboration with the Municipality and the Sorrento Foundation.
The patron of the event, Mario Esposito, presents the 2021 agenda, which will be dedicated to cultural digitalization, live and virtual exhibitions and an action of synergies and exportation of a "Prize" model also within some villages and areas of the hinterland.
“2020 has completely changed the processes, methods, tools and ideas of the cultural sector. Many cultural operators have preferred to stop. We, with great effort, risk and passion, have intended to face the crisis, riding the change and piloting a conversion of the Award. From witnesses to protagonists, also through the use of new technologies and telematic platforms of culture, including the Digital Ecosystem of Culture of the Campania Region. In 2021 this path will continue, placing a series of counterweights that will give the Award back its emotional and spectacular dimension that has faded this year,” says Esposito.
We recall that in 2020 the kermesse produced a beautiful publication dedicated to Sorrento by the Sicilian photographer Giuseppe Leone. It then organized a prestigious Symposium dedicated to Environment, Tourism and Culture with the presentation of the “Carta di Sorrento”, the model on which the new cultural and institutional actions of the Event will be built. Finally, it awarded, in phygital version, artists such as Lunetta Savino, Lello Arena, Peppe Servillo, Leo Gassmann.
Read also: https://www.cronachedellacampania.it/2020/12/artecarta-italia-con-artisti-del-panettone/
Also significant are the recognitions obtained and the institutional attention shown towards the initiative: from the European Parliament, to Rai, to the Mibact (represented by the Undersecretary Anna Laura Orrico and by the Advisor for Institutional Affairs of the Minister Franceschini Giampaolo D'Andrea who spoke at the Symposium of the Award), and to the Campania Region.
From a territorial initiative, the “Penisola Sorrentina” Award has now taken on a strong national dimension, which is also preparing for new ultranational challenges, thanks to the emerging synergy with Exordium, the association animated by Peppe Leone from Sannio, which includes as honorary president Berardo Paradiso, former President of the Italian Chamber of Commerce in New York and an American entrepreneur particularly active in the cultural sector.
The complex organizational machine is therefore starting to warm up its engines, which for 2021 confirms and strengthens the rapprochements between sectors and cultural systems of the various regional and national systems.
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