UPDATE : February 13, 2026 - 22:41
12.2 C
Napoli
UPDATE : February 13, 2026 - 22:41
12.2 C
Napoli

'A Swiss Neapolitan' by Ciro Thierry Perrella

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"A Neapolitan Swiss. The pride of a great Italian company" is the story of an intimate, courageous, sincere, simple, passionate story. The aim of its author, Ciro Thierry Perrella, it is clear: to tell not only the positive data, perhaps already evident, but above all the pains, the difficulties, the experiences that shaped him and the many fundamental encounters that led him to be the man, the father and the entrepreneur he is today.

Detailing the extraordinary journey of a company that has taken giant steps from the south of Italy throughout the country, with the marketing put in place, intuitive and strategic, the author dutifully focuses on the other great protagonist of the book, his father Raffaele, extending the story to the family with many memories and anecdotes, sometimes happy and always of strong impact.

With a pinch of healthy nostalgia and amarcord for the years of adolescence and for the fabulous Nineties, the book tells in chapters the difficulties of the Covid 19 pandemic, future projects, investments and above all passions: football, travel, music, the value of friendship and that of gratitude. The strength of faith.

The historical and sentimental notes that led to the creation of a corporate, architectural and landscape complex, still unique in its kind today – the Fiera del Mobile di Riardo – could not be missing, built, ahead of its time, with great sensitivity for the environment and sustainability.

Ciro/Thierry's life path today strongly expresses, in his daily actions as well as through the pages of this book, the concept of a winning "team" which, in contemporary companies, especially those that are based on a consolidated family tradition, is of profound importance.

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