In Italy in 2022, food waste was recorded equal to 30,95 kg of food per person, a disarming and rapidly growing fact that can no longer be ignored. Every day, many food products are wasted because they are left to expire, deteriorate in the fridge or stored incorrectly.
In the last year alone, Italy has recorded an increase in food waste of 15% compared to 2021. Among the most wasted foods, according to the infographic “The Anti-Waste Superheroes"of Bennet, There is fresh fruit, tubers, bread and vegetables.
The infographic also offers theidentikit of the wasteful, who buys more than necessary and throws away leftovers instead of storing them properly (in Italy alone, each person wastes approximately 595,3 grams of food per week), with serious consequences in terms of pollution and waste of money and resources.
To avoid food waste, there are 4 rules to be respected:
- Plan your meals and buy only what you need
- Check expiration dates
- To delay the expiration of food, freeze food
- Use leftovers for other meals instead of throwing them away
Alongside the environment in the fight against waste there are many institutions, such as national and international organizations of theONU, FAO and Food Bank, but also sports society, such as Milan, which funded a hub against food waste.
As far as digital is concerned, there are many app e an influencer that offer eco-sustainable solutions to reduce household waste. Their work of raising awareness is essential, because 61% of the 931 million tons of food wasted in the world occurs within the home.
Influencers and promoters are there to inform and make consumers aware of the issue of waste Lina Casali, Green Pills and @Zerowasteef, while, among the App, Too Good To Go offers unsold food at convenient prices, which would otherwise be thrown away.
EDITORIAL TEAM
Choose the social channel you want to subscribe to