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October made in Giffoni is all about great innovation-themed events

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October made in Giffoni is all about great innovation-themed events. From Ecommerce Hub to Sios 2022: the right opportunity for those who want to be protagonists of the challenges of the future.

The Multimedia Valley of Giffoni Valle Piana is increasingly a creative center and point of reference for training activities and major innovation events. First the Ecommerce Hub with its 2000 participants to discuss e-commerce and listen to the evolution and constant growth of the digital market from large multinationals.

Friday 14 October will be the turn of the Startup Open Summit of StartupItalia which returns to Multimedia after the launch edition of 2021. Created in collaboration with Giffoni Innovation Hub, the event will have as its theme the concept “Reloaded”, the need to restart and make the most of the potential of digital that generates innovation. The event, which will also be streamed, will host in person over one hundred giffoners also belonging to the “Impact!” and “Dream Team” sections and over fifty students from the Federico II University of Naples – Department of Economics and Management, with the task of analyzing, choosing and voting for the best start-up that will subsequently access the national final scheduled for next December at Bocconi University in Milan.

Together with the representatives of startups selected thanks to the Giffoni for Kids project, the first acceleration program in Italy dedicated exclusively to the world of kids & families. Giffoni for Kids, funded by the Campania Region and created by Giffoni Innovation Hub in collaboration with Iniziativa Cube and the University of Salerno, represents an extraordinary opportunity for many young entrepreneurs who a few days ago began phase 1 of the acceleration path in the rooms of the Multimedia Valley. Three months of work supported by mentors to which is added the possibility of coming into contact with the large network of the Giffoni ecosystem.

FROM AND TO GIFFONI

National and international realities choose Giffoni. Because Giffoni has represented a beautiful Italian story for decades. A unique and inimitable story that immediately brings to mind the film festival for kids. Behind a successful 'brand' there is always the experience of those who never stop at the first finish line. There is the clear vision of those like the director Claudio Gubitosi who keep up with the times and anticipate them by investing in the talent of the kids.

“Young people are our present. Giffoni reaches out to them, helps them grow and establish themselves in the world of work – the thoughts of Jacopo Gubitosi, general director of Giffoni -. If it had not been so, a reality like Giffoni Innovation Hub would not have had the opportunity to be born and transform itself into a springboard for innovators, startuppers and creatives in the field of edutainment and entertainment. An opportunity that hundreds of under 30s have seized over the years, managing to come into contact with large corporations, to interface with the world of institutions, with great artists, with the big names in innovation and to earn their first real job opportunity through internships and placements with large national and international companies”.

“Not everything is planned in advance – the words of Antonino Muro, founder and Cvo of Giffoni Hub – but constantly updated according to the path. Times and contexts almost always influence the directions to take and it is up to us not to remain unprepared in the face of the changes that society requires. We launched Giffoni Hub with a mission, that of supporting the training paths of young people in order to facilitate their entry into certain job markets. We do this by building a link with companies that wish to create or strengthen the dialogue with GEN Z and GEN Y”.

SOUTH IN THE CENTER

If there is a reality capable of eliminating stereotypes and clichés about the South, it is Giffoni. Data in hand, the creative and innovative hub represents an added value to a territory that, thanks to events such as the Film Festival, Next Generation and now thanks to the ability to host important events such as the Ecommerce Hub and Sios, is configured as an attractive center for those who want to be protagonists of the challenges of the future that inevitably pass through a constantly evolving labor market that will increasingly see the new generations as protagonists, those that Giffoni has represented for decades, as interpreters of new professions.


Article published on 12 October 2022 - 12:09


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