National Overview
Contents
Before delving into the Campania panorama, it is important to take a look at the national data. In August 2023, the Italian car market recorded a total of 79.756 new registrations, showing a growth of 12% compared to August 2022. From January to August 2023, registrations were 1.040.560, marking an increase of 20,3% compared to the same period in 2022. FIATVolkswagen and Toyota dominate the market, although brands such as Tesla and MG are gaining ground, supported by purchase incentives.
Trends in Campania
Now, let's focus our attention on Campania and, more specifically, on the provinces in terms of number of registrations in August 2023:
- Naples: 1,301 vehicles
- Salerno: 729 vehicles
- Caserta: 754 vehicles
- Avellino: 255 vehicles
- Benevento: 182 vehicles
- Naples confirms itself as the engine of registrations in the region, with a significantly higher number of new vehicles compared to other provinces.
- Salerno and Caserta show a positive trend, although at a distance from Naples.
- Avellino and Benevento recorded lower numbers, perhaps indicating a lower propensity to purchase new vehicles in these provinces.
The Point of View of NoleggioSemplice.it
Alessandro Borrelli, General Manager of Simple rental, comments:
“The August data shows an interesting picture. Naples continues to be the locomotive of the region, while provinces such as Salerno and Caserta are gaining momentum. It is interesting to note how regional trends mirror national ones, with an overall increase in registrations.”
Long Term Rental as an Alternative to Purchase
An increasingly popular way to acquire vehicles is through long-term leasing. This option offers flexibility and convenience, eliminating the need for a large initial investment and the hassles of vehicle maintenance.
Conclusions
Campania car registration data offers interesting insights into the current state of the car market in the region. With sustained growth at the national and regional levels, it will be fascinating to see how trends evolve in the coming months.
Note: The data used in this article were provided by the source UNRAE and refer exclusively to the month of August 2023.
Article published on 7 September 2023 - 11:16
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