Lavoroefranchising.com , a leading portal for the world of work and franchising, is celebrating its 12th anniversary this year . This important milestone is being celebrated with a major redesign of the website and, above all, by expanding the range of services it offers to franchisees and future franchisees.
What does Lavoroefranchising.com do?
Lavoroefranchising.com's primary mission is to discover and evaluate all the businesses operating in the franchising sector and to connect users with those deemed to be the most appealing.
The new version of the site is characterized by attractive graphics and increasingly user-friendly navigation that allows quick access to the information sections and the various services offered to companies and customers.
The portal pages are leaner and load faster, ensuring an optimal user experience on both desktop and mobile devices.
The growth of the franchising sector
Data from recent years shows that franchising is a growing sector , as highlighted by a study conducted by the consulting firm Nomisma for Assofranchising, the Italian Franchising Association : in 2023, the sector's activity had an impact in terms of added value of approximately 37 billion euros; of this, approximately 22 billion is attributable to direct action, approximately 4 billion to indirect action, and the remaining 11 billion to induced activities. The overall impact is 2,2% of the added value generated by the entire national economy.
The 2023 turnover reached 30,9 billion euros with a growth of 7,1% compared to 2022 using a workforce of almost 253.000 employees. There are approximately 657.000 employed with a final multiplier of 2,6, meaning that each job activated by the franchising sector contributed to the employment of 2,6 workers in the country. 14,5 billion euros of income from employment were generated.
Is franchising a good idea?
In recent years, for various reasons, the number of Italians who have chosen to open a business on their own or in the franchising sector has increased.
Data from the Ministry of Economy and Finance (MEF ), published on its official website on February 12, 2024, show that 492.176 new VAT numbers were opened for 2023. Compared to 2022, the increase in new VAT numbers was recorded by joint-stock companies (+0,8%), and the trade sector recorded the highest number of new VAT numbers (18,2%).
With specific reference to the franchising sector , what are the reasons that make opening a business in this sector interesting?
First of all, it must be considered that one would be entering a sector that has registered significant and constant growth over the years.
It's also important to remember that you're not starting a business as an unknown, but with the support of a well-known brand with a strong presence on the market. Furthermore, you have the opportunity to take advantage of services such as training, furniture, management software, and support during the opening and management phases. Therefore, there are fewer unknowns along the way than those associated with starting your own business, not through a franchise.
Lavoroefranchising.com: a portal at the service of entering or operating in the world of franchising
Since its inception, Lavoroefranchising.com has stood out as an organization that has effectively responded to the needs of various businesses and end users. It's a portal where anyone interested in starting a franchise can find the right answer to their questions, a true guide to identifying the brand best suited to their needs.
The portal also stands out for its wealth of up-to-date information on the world of work and franchising , which users can access free of charge. Users also have access to a dedicated careers section where they can explore numerous career opportunities and apply for specific roles.
In other words, users always have numerous job offers available and this represents an important help for all those who are looking for professional opportunities in line with their skills and aspirations.
There is also an area dedicated to the franchising sector in which Lavoroefranchising.com provides companies with a space in which they can highlight their activities and offers.
A company can target a very specific audience (students, recent graduates, employees, entrepreneurs, etc.), and the portal is therefore a point of reference where supply and demand can meet in a targeted and efficient way.
Lavoroefranchising.com: the restyling news
As mentioned, to appropriately celebrate its 12 years of activity , Lavoroefranchising.com has recently introduced several new features, including stylistic ones, to facilitate the usability of the portal, making the various commercial opportunities and the wealth of information published increasingly accessible.
An important new feature has been the expansion of the user section ; the goal is to make content, resources, and all the tools that may be useful to those considering starting a franchise business even more accessible. Access to the support sections is also easier, making it easier to choose the right sector for your business.
The new sections introduced are full of very detailed guides, examples of success stories and practical advice to better orient yourself in the world of work and franchising.
Searches on topics of interest are made easier by the enhanced internal search engine; thanks to it, it is possible to find the information you need very quickly, also thanks to the presence of filters on the results (region, category and various other criteria).
The restyling and renewal work has also strengthened the presence on social media; this results in greater visibility for companies and a greater possibility of intercepting the necessary users. There is a lot of targeted content with the latest news from the world of work and the franchising sector.
The portal has also launched a new newsletter with exclusive articles, industry news, job and franchising opportunities, and more. By subscribing to the newsletter, users receive updated and relevant information in their email inbox.
The promotion to celebrate 12 years of activity
To celebrate 12 years of activity, Lavoroefranchising.com offers a 50% discount on the subscription to all companies that register on the portal, an interesting opportunity for all those companies that want to increase their visibility with their target audience.
CONTACTS
info@lavoroefranchising.com
www.lavoroefranchising.com
