Día de Los Muertos in Umoya conquers the public and obtains the patronage of the Mexican Consulate conquers the public and obtains the patronage of the Mexican Consulate

The "Día de Los Muertos" event in Umoya captivated audiences with ten sold-out dates from October 19 to November 10, 2024. An experience that brought the magic of Mexico to Italian audiences, receiving the patronage of the Mexican Consulate.

A Success with the Public and Critics

The event was orchestrated by Materya in collaboration with Umoya, offering a spectacle of authentic Mexican music, colors, and flavors.

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The Mexican community of Naples, represented by Vania Zuleika García Ruiz, expressed their appreciation for the inclusion and recognition of one of Mexico's most important holidays, highlighting their deep gratitude for the collaboration that made the 18th edition of the "Altar of the Day of the Dead" possible.

An Unprecedented Cultural Experience

The event, sponsored by the Mexican Consulate, took place at the charming Umoya Natural Experience, nestled in the greenery of the Mediterranean Ecopark. The atmosphere was enhanced by Materya's scenography, including giant skulls and illuminated altars. The event, a fusion of music, colors, and flavors, has seen an increase in dates due to its success.

Engagement and Entertainment

Each evening was characterized by elements of folklore and innovation, with performances of traditional dances, mariachis and interactive activities. Among the main attractions, magic shows, culinary challenges such as the Spicy Challenge and the Interactive Cosplay of Coco. Gio Setola, co-founder of Materya, highlighted the satisfaction in creating an event that combines tradition and innovation, promising even richer and more unforgettable experiences in the future.

Article published on November 18, 2024 - 18:42 AM - Federica Annunziata