Pozzuoli – Coexistence with bradyseism? Pozzuoli, in Campi Flegrei, you can. And you do it with a pinch of irony and creativity. Two local establishments have launched original initiatives to downplay the phenomenon of bradyseism, which has characterized this volcanic area for centuries.
At Mapò, a place run by an enterprising owner, customers can benefit from a “shock discount”: the amount of the bill will be reduced based on the intensity of any seismic shock recorded during their stay. An idea that combines business with pleasure, transforming a natural phenomenon into an opportunity to attract curious onlookers and tourists.
Not far away, the Don Antonio restaurant presented an anti-seismic table, a nice provocation that aims to remind us that, despite the bradyseism, life in Pozzuoli can flow peacefully.
These initiatives were described by the Councilor for Productive Activities of the Municipality of Pozzuoli, Titti Zazzaro, during the meeting with the deputy Francesco Emilio Borrelli, visiting the artisan hobbyists' fair in Piazza della Repubblica. Borrelli, together with the radio host Gianni Simioli, promoted the Mapò initiative during the broadcast La Radiazza, defining it as "an extraordinary example of genius and imagination".
“Bradyseism is a phenomenon that has always existed – declared Borrelli – and must be addressed seriously, but also with the awareness that it has been part of this territory for thousands of years”.
Zazzaro stressed that the real problem is not bradyseism itself, but the misleading messages that often circulate on the subject. “Playing down the issue is a useful way to exorcise fear,” he explained, “and to invite tourists from all over the world to visit our reality in safety.
The Campi Flegrei are one of the most monitored areas in the world from a seismic and geological point of view. Here we have learned the art of coexistence with this phenomenon”.
An invitation, therefore, not to be scared: the Campi Flegrei are ready to welcome visitors from all over the world, with a mix of tradition, innovation and a touch of Neapolitan humor.
Article published on March 10, 2025 - 15pm
