Apple ends the iPod era, stops production. Goodbye after almost 22 years.
Apple puts an end to the iPod era that changed the way we enjoy music, now streaming dominates. As reported by some US media and then made official by the Cupertino company itself, Apple factories will no longer produce new iPods, specifically the latest generation Touch models.
The Italian site already features the words “while supplies last.” The decision in the words of Apple’s Senior Vice President Worldwide Marketing, Greg Joswiak, who paid a final tribute to the history of the product by underlining that the musical experience can now be enjoyed on other devices in the house such as iPhone, Apple Watch, HomePod mini and Mac computers.
In 2021, the iPod turned 20, and during that time, music consumption has changed dramatically thanks to streaming platforms like Spotify and Apple Music itself.
On October 23, 2001, Steve Jobs wrote the first chapter of the famous gadget, unveiling its first version.
Apple says “the spirit of the iPod will live on” in all its future projects. Since introducing the iPod in 2001, the company has sold about 450 million of them, according to Loup Ventures, a technology venture capital firm. Last year, Apple shipped about three million iPods, a fraction of the roughly 250 million iPhones it shipped.
The last update of the music player, which has become a sort of smartphone without the phone part, took place in 2019.
“Music has always been an integral part of Apple, and bringing it to hundreds of millions of users like we did with iPod has had an impact that has transcended the boundaries of the music industry, redefining the way music is discovered, listened to and shared.”, Joswiak ruled.
Article published on May 11, 2022 - 10:15 pm
